Under tidigt 80-tal växte olika sorter av kommunikationsmodeller fram, bland annat Daft och Lengels, Media richness Theory. Denna teori var baserad på den tidens kommunikationsmönster. Idag nästan 20 år senare har vi sett explosionsartad IT-utveckling vilket har medfört förändringar i det dagliga kommunikationsmönstret. I denna uppsats undersöker vi om Media richness Theory fungerar på ny teknik med hänsyn till dagens utökade kommunikationsmetoder. Vi studerar bland annat användnings- och påverkningsmönster ur ett abduktivt perspektiv, det vill säga både kvalitativt och kvantitativt.

Purpose of the essay: The purpose of the essay is to, from the view of the nurses working at the x-ray infirmary; see how the internal e-mail communication is working as the main digital communication method at the x-ray infirmary.Material/Method: The material has been collected using qualitative interviews with eight nurses working at the x-ray infirmary. The material has then been analyzed through a theoretical perspective based on The Media richness theory.Main results: The results of the investigation have shown that the nurses see the internal e-mail communication as relatively poor. The information that is sent out by their superiors is often too extensive, this making the screening work an extra work burden. These e-mails are also supplied to the whole infirmary instead of being addressed to specific individuals. Seen through a Media richness perspective, the e-mail is a mediumrich communication medium that well could be used in the everyday communication at the infirmary as the main communication agent.

Continuously grazed grasslands have remarkably high plant species diversity. In Sweden this type of habitat has declined for the last two centuries. Changed land use has caused habitat fragmentation and loss of habitat quality. This has caused a great number of plant species to end up on the verge of extinction. To try to save this unique habitat and the species that are tied to it, lots of resources are laid on restoration of abandoned grasslands. In this study, plant species richness of continuously grazed, abandoned and restored grasslands were related to degree of overgrowth, time since overgrowth started and rate of overgrowth.

The study examines how social media can be used in a business-to-business context. To understand the communication conditions, factors has been identified that affects the choice of communication channels for different types of information transferred between parts. Furthermore, the study investigates the underlying reasons for why certain communication channels are chosen before others, in different situations. The study results are based on qualitative semi-structured interviews with employees in a small engineering consulting company. The investigation has focused on employee communication and choice of communication tools primarily in relation to the business relationship.

The aim of this master thesis is to investigate the design of the reference service and its development that Internet has caused in college/university libraries when it comes to the service provided to the user. I want to examine the quality of this development from the view of the librarians, and also investigate their attitude and how they deal with this development.The following questions were asked:? How has Internet changed the reference service at college/university libraries?? How do the librarians look upon the possible change of quality in the reference service when the Internet is involved?? What attitude do the librarians hold toward this development where Internet is used in the reference service and how do they deal with it?The method used was qualitative interviews. A total of six librarians from Blekinge tekniska högskola, Halmstad högskola, Lunds universitet and Växjö universitet have been interviewed.The theories and models used were ?Media richness?, a quality framework including ?quality aspects of a service?, and social psychology and its ?reasons for a positive/negative attitude on an organisations change?.The result shows that Internet has brought more sources of information and additional ways to contact the library.

The value of a company's employees is considered to be higher and more important for a business success than ever. Losing employees is not only a loss of valuable knowledge, it also implies a significant cost related to the recruitment of new employees. To attract potential personnel, it is important for the companies to understand how to communicate with talents. Choosing a communication medium for a job advertisement is not easy when new options constantly arise. Despite the development of new communication mediums and channels, such as social mediums, the traditional communication medias still remain available.

Syftet: Syftet med denna uppsats var att se hur Nordiska Afrikainstitutet använder sig av sociala medier och hur de tillämpar den information som organisationen kommunicerat via de sociala medierna.Teoretisk ram: Uppsatsen utgår ifrån teorier som ger överblick i hur traditionella och moderna kommunikationsredskap fungerar. Därutöver har ett analytiskt instrument använts som kartlägger kommunikationsprocesser i organisationer samt hur dessa tar tillvara på ny kunskap. Den teoretiska referensram består av följande teorier: Media richness modellen samt de två artiklarna On using organizational knowledge capabilities to assist organizational learning samt Virtual worlds as platforms for communities of pratices från antologin Knowledge management and organizational learning.Metod: Uppsatsen bygger på en kvalitativ metod. Det empiriska materialet har samlats in genom respondentintervjuer, dessa bestod av telefonintervjuer samt epostkorrespondens. För att urskilja respondenterna har ett snöbollsurval använts. Intervjuerna har därefter analyserats utifrån den teoretiska referensramen.Resultat: Resultatet av undersökningen visar att både traditionella och sociala medier används vid institutet där de traditionella medierna anses trovärdiga men inte alltid flexibla. De sociala medier som används är Facebook, Twitter och institutets egna forum kallat NAI-forum.

Non-profit organizations? communicational challenges in a glocal market? A pre-study to a communication plan for the non-profit organization Humlan.This study intends to examine and analyze the current strategic position of the non-profit organization Humlan, and how the organization can develop their communicational efforts to make themselves more competitive in the glocalized market in which they compete. This has been examined by qualitative interviews with the employees of the Humlan, and a quantitative survey of Humlans potential target group, students. The results of the interviews showed that the employees of Humlan experienced the competition in the market as fierce, and that they experienced a need to communicate their uniqueness as a non-profit organization. The employees also expressed a wish for the Humlan brand to become associated with quality. In turn, the student survey showed that the students had a low knowledge-level regarding Humlan, that they were interested in a wide array of cultural expressions, and that they mainly wanted to communicate with Humlan by taking part of information such as news.In summary, the study showed that Humlan could develop their communicational efforts by creating awareness about the organization and its uniqueness among students.

Inside the south Swedish national park Dalby Söderskog, wild boars (Sus scrofa L.) have been visiting since 2010. The presence of wild boars has earlier been proven to impact both soil and vegetation characteristics, both positively and negatively. Still, there is a lack of knowledge regarding the rooting effect on the vegetation in deciduous forest within the native range. In this study, I have compared the field vegetation collected before and after the invasion of wild boars in 74 permanent experimental plots. More specifically, the study aimed to qualify the effect of wild boar rooting on cover ratio, species richness and species composition in a temperate deciduous forest.

A richer language when painting before speaking? ? What is a rich language and can painting stimulate towards a richer language?In this work I seek to answer two questions. What may a ?richer? language mean and does it become richer when the informants, as a preparation, paint what they are going to talk about in front of the class, than when they do not paint? This I try to do by studying earlyer research about how to measure the richness in languages and by analysing video recordings of speeches when the students in an sfi-class (Swedish for foreigners) painted or did not paint before the speech, and by analysing the richness in their language. The result is my own definition of what rich language is in this context, and a conclusion that painting stimulates the students to use more words and to use specific words that they need to bring the audience their message..

AHA is a Swedish abbreviation of "reveal threatened park and avenue trees" and is a method to assess the conservation value of individual trees, mainly in the park environments but also in natural stands. This method has previously only been practiced in southern Sweden (Sörensson 2008). To see if this method could provide satisfactory results in northern Sweden, I have studied it in areas around the Umeå River. This was done by studying the relationship between trees with different classifications of conservation value (as classed by the AHA method) and their content of species (species richness and abundance). Insects were collected using trunk window traps in a period of 13 weeks during the summer of 2014.

Inventories of epiphytic lichens on Scots pine (Pinus sylvestris) were conducted at three sites in east central Sweden: along the newly build motorway (Road E4), along the old road (Road 600) and in a reference site, to compare the effects of traffic pollution on lichen diversities. At each site, species richness, lichen mean sensitivity value (MK), air quality index of the forest stand/sample plot (LKI) and nitrogen impact value (N) were calculated and it was tested if there was any difference between the sites. Twenty-four species were observed in total, and Parmeliopsis ambigua and Hypogymnia physodes were the most common species at all sites. At Road E4, fewer lichen species were observed than at the other sites and this might be due to the impact of air pollution. The species richness at Road 600 was similar to that of the reference site, which might be explained by the improved air quality.

In the Media richness of everyday life, the encounter with information graphics ishappening on a daily basis, whether we are aware or not. With the development andeasy access of technologies, new ways to create and display information graphics hasemerged. Among them, the animated information graphics, which in the few pastyears appears to have increased in popularity on video sharing websites such asVimeo and Youtube. In the genre of animated information graphics, there seems to bean inherent diversity regarding the design characteristics. In this study we exploredliterature and research on information graphics and related subjects.

ABSTRACTPurpose/aim: Are there any differences between how ?old? and ?young? groups within social movements in Sweden view (value) and use alternative and mainstream media?Material/method: The answer to the research problem is sought by conducting qualitative research interviews with representatives of four different groups: Alternativ Stad, Folkkampanjen mot Kärnkraft-Kärnvapen, Attac Sverige and Ingen Människa är Illegal. The theoretical framework consists of research on social movements, especially on their relation to media, and on alternative media.Main results: There exist some, but not great, differences between how ?old? and ?young? groups view and use mainstream and alternative media. The differences are relatively small when it comes to views on media and somewhat larger concerning media use.

Many tropical rain forests has been lost or degraded as a result of human activities and environmental factors. Since the level of biodiversity is high in the tropics, maintaining these areas is of great importance. Forests like these are often assumed to benefit from forest restoration and rehabilitation. The INIKEA project area in Eastern Sabah, Malaysian Borneo, aims to improve biodiversity and/or species richness in the degraded forest through enrichment planting with indigenous species. The objective of this thesis was to evaluate how different treatments (liberation, gap-cluster planting and line planting) affect the biodiversity of natural regeneration in different forest types in the Rain forest Restoration Experiment, located in the INIKEA project area.